Since most of Western social media platforms are banned in China, a varied array of domestic social media apps that cannot be found in any other country emerged, boasting nearly 931 million users overall. Hence the importance for foreign companies to understand China’s social media ecosystem in order to engage with their Chinese customers. In the new retail era, companies have to integrate offline and online strategies, providing Chinese consumers with a cross-channel and seamless

Learn more on the Chinese market by browsing our different maps and infographics The Chinese-style snacks and fast food market thrive due to convenience, affordability, and cultural appeal. According to Qcc (企查查), in the first 11 months of 2023, there were more than 420,000 registered businesses related to snacks and fast food, an increase of 0.5% year-on-year; and there were more than 3.64 million stocks of businesses related to snacks and fast food, an increase